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Prabhas cryptic post demolished: Skratch Kalki 2898 AD for Bujji

Friday, May 17, 2024 • Tamil Comments
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Prabhas, the heartthrob of Indian cinema, recently sent fans into a frenzy with a cryptic Instagram post hinting at a 'very special' addition to his life. Speculation ran rampant, with many believing a wedding announcement was imminent. However, the 'Salaar' star has now revealed the truth behind his enigmatic post – it's all about the promotion of his highly anticipated sci-fi film, 'Kalki 2898 AD.'

The actor, known for his captivating on-screen presence, has taken to social media to unveil a unique aspect of the film's promotional strategy. A year ago, the makers launched a series of videos on YouTube under the name 'From Skratch,' offering behind-the-scenes glimpses into the creation of the film's extraordinary elements.

Tomorrow, at 5 PM, the fourth episode of the 'From Skratch' series will be released, revealing a futuristic vehicle dubbed 'Bujji.' Prabhas's excitement is palpable, and he's eager to share this incredible creation with his fans.

'Kalki 2898 AD,' set in a dystopian world with a connection to the epic Mahabharata, features an ensemble cast of Indian cinema's biggest stars, including Amitabh Bachchan, Deepika Padukone, Kamal Haasan, and Disha Patani. Directed by the visionary Nag Ashwin, the film is slated for a grand release on June 27th.

The makers have meticulously crafted a unique promotional campaign, utilizing the "From Skratch" series to unveil the film's world and its elements. The first episode showcased the reinvention of the wheel, followed by a glimpse into the makeup and costume department's creation of 'The Raiders' attire. Now, 'From Skratch Ep 3' delves into the design process of the film's innovative weaponry, creating a playful and engaging experience for viewers. Even some of the teammates don't believe that they are guns after watching them!

This unique promotional strategy, brimming with humor and meme-filled moments, has been a successful tactic for the makers, effectively amplifying the hype surrounding 'Kalki 2898 AD.'

Prabhas's announcement, coupled with the unveiling of 'Bujji' and the engaging 'From Skratch' series, has ignited excitement for this ambitious project. The film promises a grand cinematic experience, and fans eagerly await the revelation of 'Bujji' and the cinematic spectacle that awaits.

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